Does Your Site Need a Mobile Site?

  BlueTone Media

Do you need a mobile site for your business to supplement the full version of your website? The short answer is yes. How can I know that without knowing what your business does or how large it is? The answer is simple. Every business needs a mobile site. While it may mean hiring someone to help you build a website that is mobile, it can be a huge boost for your business. Here are a few things to consider.

The fact is that more and more people primarily surf the web from mobile devices. Mobile web searches have surpassed desktop searches. More data limits are imposed on mobile devices, so few people want to load full sites. Plus, if your site doesn't load right away, the modern generation which wants immediate results won't have the patience to wait for it. What's the point of ranking if no one let's your site load anyway?

But what about developing a site that automatically scales for mobile devices. Okay, that's a legitimate possibility... if you thought of it before making your website in the first place. If you already have a website, and you want one that is scalable, you'll likely need to scrap your current site and hire someone with advanced technical knowledge to help you build a website that will load correctly on any device across various mobile operating systems. It's a major undertaking, and it's far more expensive than adding a mobile version of your current site.

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