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Archive for December, 2018

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Determining Your Marketing Budget

The business world of today is crowded and competitive. All too often, business owners think they’ve finally found something that will give them an advantage only to learn that someone has already thought of it.

Business owners have been struggling to deal with competitive markets for centuries and the one solution that has always provided results is better marketing . Why? Because it doesn’t matter how good your products and services are or how long you have been in business if no one even knows you exist.

Before you can start marketing your business though, you need a strategy and before you can create a strategy, you need to make a budget. Admittedly, it does...

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